| What are Liquid Vitamins? | | | | boosted the sales of juice makers all over |
| Vitamins taken in any drinkable form. | | | | America. These liquid assets added to their brand |
| Why Produce Vitamins Liquid? | | | | of juices have increased profits for these |
| Physician's Desk Reference (a highly respected | | | | companies as more and more consumers are |
| medical guide for doctors) states that absorption | | | | looking for healthy, 100% juice products, drinks |
| of liquid vitamins amount to about 98% within 15 | | | | fortified with extra vitamins and minerals, or |
| to 30 minutes! According to this research, it can | | | | interesting new flavor combinations such as |
| be up to 10 times more effective than nutritional | | | | carrot, strawberry and kiwi to add variety to life |
| supplements in pill form. They provide the highest | | | | while meeting their nutrient needs. Not just juices |
| possible assimilation of nutrients into the body. | | | | but milk, or any drinkable beverage including |
| This is because, in liquid form, colloidal minerals and | | | | cocktails are being fortified by liquid vitamins! |
| vitamin particles are over 7000 times smaller than | | | | Even liquid soap manufacturers are cashing in on |
| a human cell. | | | | liquid vitamin popularity by introducing Vitamin E |
| They are seen as an alternative for people who | | | | into their brands of shower gels and liquid hand |
| find taking pills disagreeable for any reason like | | | | soaps. |
| taste, or difficulty in swallowing or digesting. This is | | | | So what else is new? Try the new line of liquid |
| true especially in the case of older people and | | | | vitamins in a spray from leading liquid vitamin |
| children, for whom they are available in a variety | | | | manufacturers! |
| of flavors. | | | | On the Business Side |
| Liquid Vitamins are growing in popularity as more | | | | The functional food fad is becoming a profitable |
| people discover them. As consumers are changing | | | | business. Companies like Tropicana, Welch and |
| the way they want to take their nutritional | | | | Minute Maid have boosted their sales by fortifying |
| supplements more and more products are hitting | | | | most of their products with vitamins and minerals. |
| the health market. | | | | Many of these products are targeting children. |
| Versatility of Liquid Vitamins | | | | According to the Nutrition Business Journal, |
| Not only are they easier to assimilate in the body, | | | | "Consumers weary of popping pills are increasingly |
| but they are gaining popularity over vitamin pills | | | | turning to liquid supplements, fueling growth in a |
| because they are much more versatile. They can | | | | still small but viable market niche." |
| be taken plain or added to your favorite drink. | | | | American consumers are more aware now than |
| You can certain vitamins to your meals or fortify | | | | ever that a good multivitamin is the foundation of |
| your home-baked cakes! | | | | health and nutrition. Liquid vitamins have a future |
| In fact, fortifying beverages with vitamins has | | | | in shaping the health of America. |